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KMID : 0387320040140030001
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Korean Journal of Health Policy and Administration
2004 Volume.14 No. 3 p.1 ~ p.19
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A study on the factors of the Obstetrics & Gynecology healthcare consumers selection of Hospitals by lifestyle segmentation
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Jeong Hyen-Ja
Jung Myun-Sook
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Abstract
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KEYWORD
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Health care marketing, Lifestyle, Hospital selection
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